Sell More, Take Orders Less

“Sell more, take orders less.”

Good advice coming from Greg Anderson in TechTarget weekly global sales meeting.

· Do your research

· If you can send the email to anyone, don’t send it

· If your competitor could write the email, don’t send it

· Prepare for all “surprise scenarios”

Reminds me of Keenan’s article on being an order maker.

How else do you focus on being proactive vs. reactive in a day-to-day?

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